Research: Ancillary Products- Conventions of a double page spread of a newspaper/magazine

Conventions of a double page spread of newspaper/magazine

Double page spreads are designed for the same purpose as a advert for a film, to advertise and attract the audience into wanting to watch the newest released film. The conventions for a double page spread are;

Large Image-

The main image is important in an double page spread as it allows the audience to see the main focus, connecting with the characters and linking to the genre and narrative. The main image creates interest and breaks up the pages from being just text. This encourages the audience more to read and attract to the pages. The image draws the audience to the poster connecting with the film and encouraging the audience to watch the film.

Quotations- 

Double page spreads use quotes to show the connection with the characters and the film, allowing the audience to have more information about the film and creating more interest. This also allows the audience to see the film from a different point of view, understanding their opinion on the film encouraging them to watch it due to others enjoying the film. 

Text-

The text on a double page spread is 11pt to encourage the main focus is the image and the bold colours not the text. The text often tells information to the audience about the plot, characters or genre, giving the audience more information on the film, creating more interest. The text is laid in columns which is sectioned to clearly allow the audience to follow and understand the clear layout so the layout doesnt become confusing. 

Image-

The images are often shown in small at the left or right hand side of the spread allowing the audience to gain more information about the film and perhaps connect with the characters. Sometimes the picture relate with the commons making the text more interesting to read with visual sight and text to imagine the scenes and the certain plot the film betrays.

By-Lines-

The double spread also shows by lines meaning credits at the bottom of a photo or quote thanking the photographer or editor etc.

• The colour scheme is often bright and attracts to the audience allowing them to become encouraged and interested by the advertisement, encouraging them to watch the film.
• The language is often informal, encouraging and persuading the audience to watch the film.