Rough Cut 4- Titles/Audio/Tranactions

Rough Cut 3- with text and sound

2nd Rough Cut with audio

Final Advert Print/ 1st Draft Compasion

Draft 1-

 

Final Advert Print-

 

 

From the overall improvements made I feel the critical acclaim stands out and matches the conventions of a farming documentary giving the main picture more of an attraction, drawing audiences in and giving them more information about the film. The conventional green colours help the audience to connect with the overall farming and earthly atmosphere and showing the farming location. The ident of channel 4d makes the advert more realistic for the audience and connects to the conventions of a documentary with the ident being well known for creating documentary shorts for audiences, instantly allowing the audience to establish the genre just from the small information. The typography added allows the audience to understand a clear date of when the film is released and where helping them to understand where to view and when, encouraging them to watch it. The draft one was to brief and didn't give enough information to the audiences to make it easy to establish how to watch the film, making them less excited to watch the film. 

 



Editing: Changing Critcal Acclaim- Advert

From my feedback of changing the critical acclaim to stop the look of unedited and just added. Allowing the audience to connect with the genre of farming life looking at the location and main focus picture that draws the audience in further to the beauty and hard work of farming life.

In order to remove the dark unconventional background on the critical acclaim I had to go on photoshop and use the Magic wand tool to remove the background. Zooming in to the detail helped to ensure I got all the background off to gain a clear finish and look professional for the audience. I had to zoom out a few times to ensure the background was clear and neat for the audience.

Editing: Final draft 1- Advert (Feedback)

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I love the layout of this advert as its clear for the audience to understand and imagine a message and understand the importance of the advert to sell the film to the audiences. The text I copied from the actual film where I enlarged and put in the corner to allow the audience to connect with the main focus picture and the title of "Farmlife" making the audience focus on the picture but still clearly see the title. The critical acclaim has been added at the top to allow the audience to connect with the success and high quality of the film, encouraging them to watch the film.


Feedback-
From my overall feedback I gained, I need to make changes such as ensure the background of the critical acclaim blends in with the backdrop of the main focus picture and doesn't show any black background as it looks over edited and just added on. I don't want the audience to become drawn to the critical acclaim more than the main focus picture, allowing the audience to understand the location and character connecting to the genre and traits of farming life. The colours matches the genre and characteristics of a farming documentary, linking to the earthy and pure like presents, drawing the audience in and creating more interest to watch the short. The ident in the corner in small yet clear and helps the audience to understand who disputed the film, connecting to the type of films channel 4 produce, specializing on documentaries.

Editing: Ancillary product- advert: Critical Acclaim

 I wanted to match the conventions of an advert for a film by adding crital acclaim. Not only does this encourage the audiences to view the film but it shows the success in the film, showing the high standard and quality, drawing the audiences in.

I found this picture on Google images, The information about the film isn't important but the critical acclaim at the top really appealed to me as the layout draws viewers in and links to the idea of showing the important information to the audiences clearly. I cropped the acclaim down to hide the rest of the poster and to only show the important acclaim to the audiences. I want to include this in my advert as I felt it would draw the audiences in and encourage them to watch the film.